Saturday, November 25, 2006

Manufacturers removing nano labels from product descriptions

As a fall-out from EPA's recent announcement that it would regulate consumer products using certain silver nano particles, the word "nano" is disappearing from product descriptions on Sharperimage.com, Amazon.com and elsewhere. Manufacturers, it seems, want to make sure that potential public concerns or even a backlash against nano based on the new regulations do not affect their brand equity.

1 comments:

Al Dei said...

Asbestos, a natural mineral found in soil, causes, through inhalation, mesothelioma. I don't even want to think of the potential health risks from the hundreds of types of gray-goo already on the market.(Soon to break down and heading toward a nostril near you).